HealthyBits: For Nourishing Stories & more
We are proud to launch Get Healthy
Bits as a part of BlackSwan Creatives, which will serve as a reliable source
for all Health and Care related information. This venture holds a special place
in our hearts as it arose from something we experienced in person.
Earlier this year in 2020,
We all witnessed the global pandemic
hinder life as we know it. The coronavirus outbreak has stunned the world and
has far reaching consequences across various industries. For instance, the
travel industry will take years to recover and the education industry will have
to forcibly adapt to survive. Even the health industry isn’t fully prepared,
but has made incredible progress.
While the whole country is stuck at
home. Like others, BlackSwan Creatives were also forced to start work from
home. It was tough, not coming to the office, not getting out, and above all,
not getting inspiration to write or design. We were missing the stories we used
to curate at BlackSwan. After a few days, it started getting into our minds as
well as our bodies. The laziness at home had started accumulating. There was a
persistent fear of catching coronavirus which led to anxiety and stress. Not
being able to discuss projects efficiently was adding to it. Our physical and
mental health was taking a toll.
But in true blue BlackSwan spirit,
we never get fazed by obstacles. Instead we fight and always arrive at a
solution. We did the same yet again and started looking for information on
health and care. The internet being a boon for accessing information on the go
and so our work started. We took this as a top priority project and we were all
devoted to it. Our initial target was based on gathering information regarding
immunity improvement and how to incorporate health beneficiary routines in work
from home.
But then the truth hit us. “Misinformation”.
The devil found us or you can say
that we entered into its cave. It was not the first time we had to confront
fake news and misleading information or that we didn’t expect it at all. But it
was way more than what we imagined. The situation worsened due to the unseen
pandemic. People were (and still are) suggesting foolproof cures and
medications. The name of Hydroxychloroquine
was being circulated in the media like time-travel in science fiction movies.
People at powerful positions suggested people to ingest floor disinfectants.
The concept of herd immunity was being broadcasted similar to Musk promoting
Cybertruck.
After the cures, were the rumors on
the spread of the virus. By food, by feces, etc. Then the political agendas
with the bioweapon theories, the theory of everything being a hoax, and the
debate against the masks. This all was from people up in the Authoretical
Hierarchy. This was inducing anger in the team but more heart-wrenching was the
fact that this misinformation was costing lives, daily. People were being fed
this information day in and out. The reports of the death of more than 800
people due to highly concentrated alcohol in hopes of disinfecting their body
or people not taking medical assistance thinking that this is due to 5G are
some of the things we came across.
This all was morale breaking but we
were required to keep going, so the transformation of our team took place. We
all started working out regularly. The zoom meetings included a fun 5 min
chit-chat session at the end. Also, a major change was adopting Intermittent
Fasting and in such a way that our lunchtimes were synchronized like they used
to be when we were in office.
Origin of Healthy Bits
The amount of misinformation we saw
circulating in that month regarding CoViD made us wonder if that is the case
with the whole health industry. And sadly, it was found to be true. And that’s
when we got the core idea of healthy bits for the first time. A reliable source
for medical information as well as daily life tips for a healthy life. A place
where you can see a blend of modern science with Indic techniques for leading a
great life. Information to help you manage your treatment in the best possible
way.
But the confidence came after the
second month of us adopting the workouts and IF. The productivity of the office
was 24% higher than in past months, we all had a sense of relief from anxiety
and stress, a sense of energy even after a whole day of work. The creativity of
the writing and design had advanced. But on top of all was the fact that all of
the team members were healthier. And hence we got the confidence that we are
going in the right direction, so the past month was the official start of
‘Healthy Bits’ as a project under the banner of BlackSwan Creatives to empower
people with the correct and verified data in the easiest to consume stories. We
feel health is life, and human life is a story, not a jargon compilation. And
hey, that’s where our tagline comes from.
So keep looking out for “Nourishing
Stories and More” @healthybits
Let us know on how you take care of
yourself & your dear ones these days, Tag us #Gethealthybits with your
Comment.